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Illuminated QR code on floor for phygital in restaurant
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Illuminated QR code on floor for phygital in restaurant

Illuminated QR code on the floor for phygital in restaurants

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We'll get back to you within 24 hours.

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On average within 7 days for stock products.

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We deliver all over Europe.

An innovative phygital experience for your customers: the luminous QR Code projected on the ground

In a world where the customer experience is paramount, restaurants are looking to combine efficiency, design and digitalization. The luminous QR code projected on the floor is an innovative phygital solution, perfect for modernizing your welcome while making ordering easier.

What is a luminous QR Code?

It's a LED projector that displays a highly visible QR code on the floor near the entrance, queue or tables. When scanned by a smartphone, this QR code redirects directly to :

  • the digital menu,
  • online ordering,
  • , a loyalty program or your social networks.

Advantages for restaurants

  • Contactless & hygienic: no need to handle cards.
  • Visible from afar: the luminous QR code attracts customers' attention in a natural way.
  • Time-saving: customers consult the menu before they are even seated.
  • Modern ambience: the projected visual adds a technological touch to your décor.
  • Saves paper: zero printing, zero waste.
  • Suitable for indoors and outdoors: can be used both day (indoors) and night (outdoors).

An effective phygital strategy

Integrating this type of projection means offering a fluid digital contact point in a physical environment: you improve the customer experience while digitizing without disrupting.

Ideas for visuals to project

  1. Simple QR code with the words "Scan to see the menu" QR
  2. code + plate/knife/fork pictogram QR
  3. code + animated arrow towardsthe queue or counter QR
  4. code in a light tablecloth visual projectedonto the floor QR
  5. code customized in the restaurant's colors(with logo or dedicated typography)

Use cases

  • Busy restaurants
  • Food courts
  • Takeaways
  • Gastronomic events or festivals
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Illuminated QR code on floor for phygital in restaurant

Illuminated QR code on floor for phygital in restaurant

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